Tag - pitch

How to pitch new silicon to a system company: knowing the timing and the process are key ingredients for success.

Since I’ve been on both sides of the table when it comes to buying/prospecting or selling/pitching silicon components, I want to put down some thoughts about how things work out timing and process wise such that the buyer is most receptive to the pitch.   Some key steps are: Understand the product release date. There are many companies that release their products...